Year of publication: 2005

WHO (2005) Celebrating water for life : the International Decade for Action 2005-2015 : World Day for Water 2005 22 March : an advocacy guide. Geneva, Switzerland, World Health Organization. – 35 p. – 6 ref.

This booklet aims to communicate the purpose and aim of the UN International Decade for Action Water for Life 2005–2015. It introduces key issues relevant to water: the current challenges and situation, some facts and figures. The main areas covered are: water for health, biodiversity and environment, agriculture and energy. Cross-cutting issues are: a gender perspective on water and sanitation, and water and the MDGs. The booklet provides suggestions and recommendations of what can be achieved in the Decade. It includes sheets on the key steps in the planning process of water for life activities: collect information; develop key messages; work with the media; and assess impacts of efforts made. The booklet calls on organizations to transform their local or national statistics into key messages and stories that should support successes, identify gaps and set out the next steps in their Water for Life campaign.

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Tags: information and communication